If you self-publish you must self-sell, too.
Enjoying the Summer as you hunt for antiques and treasures?
I was looking around in my own backyard for groups of people who would associate with the theme of the Southwest. I know it’s a wide-open subject. Among those that enjoy living in the High Desert, and often tell me about there favorite places to eat, visit, and buy, I realized they are also my prospects for my new digital magazine — VintageWest.
Topping the list are those who love rummaging through the tight aisles of an antique store on the fringes of the Mojave River. Out in Oro Grande are several new antique and collectibles shops, not to mention the many shops scattered throughout the Victor Valley. They’re eclectic, full of treasures, and reasonable in pricing. Times can be very tough for these newer entrepreneurs so if you love the hunt, then by all means take a drive to your favorite vintage place — most have air conditioning, too.
Then I thought about the folks who return to a place they enjoy. Families that come here to camp or even better, families who want to search out the Southwest history that lured them here so many times before.
If you now live in the High Desert, you may be one of those who came to visit only to decide that this was Your Country. Something led you here and you just didn’t want to return. These aren’t gold seekers in the same sense as the early pioneers who broke desolate ground to survive the desert’s heat and cold. These people would be better described as Southwest Seekers. “Southwest” being the definitive clue word. Whatever it is that draws people to the region is the same that drew families to Alaska, except the weather.
Once here, claiming the desert as their “forever home,” it wasn’t long before they, too, wanted others to know about this desert region. They became teachers, historians, authors, and even museum members, and docents. Their history is now a commodity to share and develop. In doing that, a small network of curators, their docents, and a growing number of members, took on the task of keeping the Southwest alive.
Whenever I venture into a new town, I always look for the local museum. I gain my bearings, learn about its history, and meet a few families that are still here — third and fourth generations.
Now, in my own backyard, are the small museums, the ones that display family histories, they survive on generous donations from other families just learning about their new surroundings. They find adventure in reading about the trails that brought them, and the previous generations, to this land. They crave the stories of the early days, the tools that shaped this land, and the rich, full history that they can see and touch in museums and through historical societies.
If you are a Southwest Seeker, then you have set before you an array of little history nuggets: Victor Valley Museum in Apple Valley, Route 66 Museum in Victorville and Barstow, Apple Valley Legacy Museum focusing on the Roy Rogers & Dale Evans influence in the Historic Apple Valley Inn complex, Mohahve Historical Society, Lucerne Valley Outdoor Museum, Mojave River Valley Museum in Barstow, and Railroad Museum at Harvey House in Barstow. These are just a few.
There’s plenty more.
Farther out are the clusters of Searles Valley Historical Society’s historical homes, and museums in Trona, the northern tip of the Mojave. South of the Victor Valley is Johnson Valley and Yucca Valley with its Nature Museum. At the extreme end of the Mojave are the tribal lands of the Chemehuevi, Serrano, and Southern Paiute gathered in one point of interest at Malki Museum, just east of Banning on the Morongo Indian Reservation.
This list by no means names the only museums, but the ones where new families coming to the High Desert can search out and find their own treasures, their own pieces of history and interests as they define their own backyards.
Anybody Can Write a Poem
The trick is coming up with a good poem that will dive into your reader’s heart, or cause your reader to stop and think, or become mesmerized by the picture you created in their heads.
It’s not easy, and it’s not rocket science either.
I write poetry that is either in free-verse or rhyming. I prefer free-verse poems because of its loose construction. No rhyming lines needed. However nearly every grade school student in the USA is introduced to poetry through the simple Japanese form of Haiku. The simplest style being three lines with 5-7-5 syllable count in each line. (There are many other formats than that.)
If I ask you now
Will my heart dance on air
Or die a long death
I just created this. I thought about a universal theme of love and of fear. Will he ask her to marry him or face the rejection and the consequences that follow. Writing poetry can be very freeing if you don’t worry so much about the structure or even word counts.
Think of an idea that swirls around in your head. Like when you stand at a prominent point at the end of the trail. A mountain has drawn you up to its peak. Now you are there. How do you feel? What do you see? Do you see something other than what you expected? Was it worth it? Do you want to stay or leave immediately? What made you climb the trail in the first place?
Now You Create a Poem
Now take those thoughts and write them down. Put them in chronological order or mix them with the level of emotion you felt. Find some strong emotional words with good visual meaning. Try to use the natural senses as motivation to help others understand how you feel: see, smell, touch, taste, hear. Use them all if you can. Make it a free-verse. Have fun with it.
So I thought about my first time I climbed to the cliff top trail of Bright Angel in Grand Canyon. I struggled with the idea of even going. You’ll see how I tried to talk myself out of it. I made plenty of excuses in my head. Everyone has a photo of that point. Millions have been there. Why bother? For me, the weather was growing stormy. I really should have gone back to the car but my sister and I were on the last days of vacation. We just had to go see — take a chance — it might be worth it.
I struggled to get here.
The parking lot was full.
I heaved thin air, lungs, ached.
I should never have come.
Then I forgot my camera.
Those batteries are so expensive.
My last step was magic.
No one will believe I came here.
Clouds billowed like sails below me.
How will I prove it?
Red cliffs rose like layered-cake bluffs.
I can even taste the fresh air.
I cried like an eagle then soared.
I’ll remember. It’s carved in stone.
I just created this poem (really) and it was a wonderful jump back to 1976. What I didn’t say was the lightning that struck across the point while my sister was holding me steady against the wind so I could get a photo with her camera. I captured the lightning in my photo! We were giddy, hoping the shot would actually show the lightning! We had to wait until the film was processed to find out how awesome it was! I caught it; I have proof!
Here’s a rhymed poem that doesn’t fit the typical pattern, but I have grounded it with the heavier words like sound and ground, birds and world, and place and face. The other rhymed words that you hear are not as strong or easily matched, but it does give the reader the sense of a rhythm because of the meter of the lines — the flow of the words working together to create the feelings and a complete idea.
I find it difficult to speak …
but if the feelings in my heart
could somehow utter sound,
the words would tumble out
and scatter on the ground.
Then gently I would gather them …
protect them from the day,
like confused and wounded birds
find a special hide-away —
a shelter from the world.
Not hidden in a quiet cove …
Not a leafy place above.
My words have found a place,
in knowing they’ll be loved,
in the smile upon your face.
~~ B.A. Rusty LaGrange
I’ve always suspected that for every person who shows interest in the High Desert of Southern California, there are at least 100+ more who are secretly wondering, maybe reading, or even visiting it. Those visitors, Southwest enthusiasts, are newcomers arriving daily as vacationers, relatives of local residents, and even transplants from the urban regions.
Whatever you call yourself, be content in the fact that you’ve found a place to learn more about what this desert holds for all of us. I won’t be a cheerleader for everything High Desert, but I will share the gems of what makes this particular region so inviting to so many.
Did you know that the area is a history magnet for German and Japanese vacationers? Their cultures were void of any “cowboy heritage”, stories of outlaw shootouts in the dusty streets never happened, and not one Stetson-styled hat was created for fending off the blazing sun. Their early cultures exist from European warlords, Kings and royal families, and castles surrounded by acres of poor subsistence farming. Actually, the only continent close to sharing our Old West history would be Australia with its large land tracts, penal colonies in a vast desert countryside, and the eventual growth of large ranches — known as stations — of cattle, sheep, and horses.
Closer to home, I find that the culture of film making, Wild West storytelling, and the abundance of rural landscapes were “the perfect storm” to romanticize the culture of the Southwest. It remains the staple of many late night movie watchers who can now enjoy old movies from the comfort of their bedrooms –whether in Berlin, Tokyo or Perth. Movies have brought us closer together.
Since this blog is covering my continuing journey to produce a digital magazine worthy of the readers who love the spirit of the Southwest, I can only do what comes naturally and share my knowledge and extensive background steeped in its rich history.
I plan to cover selected topics each issue that will encourage the Southwest enthusiast in all of us. Admit it, you wore a straw cowboy hat at least once when you were little.
I knew it.
Things are changing for bloggers. Throughout the Internet forum topics are
bristling with anxious bloggers about Google Domains, Google rankings, and Blogger who originally hosted all BlogSpot.com web site blogs for free. Check out Google Domains and see how the dynamics of your blogs will determine if you wish to transfer over to Google Domains or manage the transition yourself.
It seems that free isn’t anymore.
Rather than pout about changes coming in the world of blog hosting and other Internet environments, I felt it was important to save all of my blog posts to an archive on my own computer. For those of you who thought of this in the early process of creating your blog, congrats, you are well ahead of us on archiving and cleaning house. I bet you never leave your Christmas lights up all year, either.
It would be prudent to begin copy and pasting all your individual blog posts to a personal folder on your computer. Although it is time consuming, the alternative is worse. I made a basic folder called Archived Blog and kept each title as the file name with its original published date plus the date I archived it. I began back in the 2008 with a simple journal and by 2011 I have several blogs to juggle.
I was either creating my blog posts directly into the Dashboard, like most of you do, or I was creating in MSWord then copy and pasting into the Dashboard. Sometimes my MSWord document fought me with its hidden document coding against the evil code shield that WordPress uses to protect itself. Other times, nothing was wrong, I created by post then I went to bed early.
In fact, WordPress’ updates and beta changes were good enough that I wasn’t panicking about loss of data. I was getting comfortable. Yet in the back of my mind was an itchy feeling that I should save and protect often. Was Archiving happening automatically? Well, I lost a few blog posts, thinking that all was well and good in the background. It wasn’t. I still save often.
What if you couldn’t access your blog page anymore? What if it happened overnight?
I highly suggest that you become the “motel maid” for your blog. Clean and search often for problems showing up in your view panes and the Dashboard, check you archive folders and see if you have any breaks in photos connections or active links that are important to you, and always make a backup file of each post. The housekeeping you do know will help eliminate any surprises later.
Gift Ideas We Love
Do you really want to receive a dozen roses that will only last a week? Why not ask for a cactus that blooms for you each year? Just go to your nursery and pick out the prettiest. And as for color, you’ll find a good variety.
Many of the varieties offer different shapes and heights, while others bloom in hues of white to cream to yellow, pink to red to rose. All of them are easy to water and easy to grow in typical desert temperatures.
Another feature that I enjoy is their slow growing nature. You can plant them in a 10″ pot and it will be years before you’ll need to transplant them into a half whiskey barrel or directly into your yard. Many of them can grow for decades, often dropping “babies” or allowing their arms to be cut and replanted for the new generation of cacti. I have a night blooming cereus that is over 40-years-old and has been inside all of its life.
“Christmas cactus”, known for blooming in winter with bright red or fuchsia colored pointy blooms, can be more temperamental because they are a tropical cactus. They don’t like their roots too wet or too dry. A trick for forcing their blooms is to place them in a closet for a month prior to the holidays. Once out of the dark, they want to herald in the New Year. Healthy and happy plants will blossom all year.
Those combination cactus sampler dishes, that nurseries often place near their check out stands, are a really smart way to try some cactus plantings. Each dish holds a selection of tiny cuttings. if you’re not sure which ones to try, try all of them. They take little water and often produce a few flowers or even double in size during their first year.
Some cactus plants for sale at nurseries are not really cactus at all but are succulents with spiky skins. Their interiors are mushy pulp and don’t have the fortitude to make it through a dry, hot desert summer. You can try growing them in a portable pot or inside near a window. Be careful of direct sunlight scorching them through the double- and triple- panes of your windows. I tried that and more succulents and aloe vera plants succumbed to being bleached to death by the sun. It doesn’t take long to broil them in the intense heat.
My favorite tropical/ desert species is called the Carrion Plant. It grows large, slim, columnar arms on thin stems that look more like sipping straws. It produces flowers only once a year. The bud is a large yellow pod with purple lines and polka dots but covered in hair. In a few days, the pod bursts open into a giant yellow and purple star with the most horrific odor you’ve ever smelled. This rancid perfume is designed to attract insects — especially the fly that helps propagate its pollen. It smells like dead, rotting meat — hence the name “Carrion” plant. It only takes one visit to a Carrion Plant to instill that smell into the sensory part of your brain. Whew!
So there are some of my favorite cacti and plants that make a good gift and have the longevity to last more than a few days or weeks. Once you have cacti in your garden, you’ll have a fragrant friend for life.
Historically, this site has been running since early 2008. It’s had its ups and downs. I allowed myself to get side-tracked several times but knowing more was in store.
At this site you will find my continuing development of a non-fiction book close to publication and a new project, a creative vision that I’ve been working on for a year but, until now, was putting the infrastructure in place.
I’d like to think that even though we have great ideas, sometimes the timing is not right. I don’t call it procrastination … rather simmering in anticipation. I’ve been treating myself to some self-discovery in digital magazines and marketing. I’m itching to get it uploaded.
My newest creation will be a digital magazine with a regional Southwest flavor, an appeal to the tastes of vintage and antique collectors, and crafters, as well as those who wish to read more about the Southwest deserts — in particular the Mojave Desert in poetry, short story, history, and family outings.
I know books that obsess on Route 66 and I know a few authors that will be introduced here as well. For me, I enjoy the balance of a readable experience with many topics with a common thread. You can find numerous titles on Mojave Desert trails, its colorful history and the legends that still survive. But VintageWest Magazine will bring you singular focus on sites and sounds that bring you directly into the desert that we call home.
For living out in the middle of nowhere are artists, authors, photographers, and poets who arrived here and never chose to leave. Some are entrepreneurs, some just downright creative sorts who love to do what they do without apology — those are the truly gifted desert dwellers, “desert rats”, non-conformists who will do what others never would allow themselves to do. We know you admire them for their freedom and spirit.
I plan to capture that.
This digital magazine is — VintageWest Magazine. Don’t search for it yet. It’s coming. In the meantime, if your curiosity is overwhelmed, you can email me and I may tell you what’s in store.
And, to be sure, I plan to have the first 100 subscribers to the magazine named as Charter Subscribers. As Charter subscribers, a few bonuses will come your way. As we grow, you’ll become the Old Guard, the ones who took the daring step to support my dream of being an editor/publisher of a magazine full of the stuff we love to read.
Within the pages, you will find regional advertisers who offer the best of what the Mojave gives. More on that later. Advertising will allow me to venture past the basics and, in time, offer pay for authors’ insights and creativity. We work hard to express ourselves in the form of creativity we enjoy.
I’ve also been growing a cadre of creative writers and bloggers who love the Mojave Desert and wish to share even more of their aspects of what the desert can offer. You’ll see items on foods, recipes, and hospitality. Read about their passions, their history, and their dreams.
Welcome to my digital universe & live it through VintageWest Magazine.